Facebook Ads Cost: How Much Do Facebook Marketing Packages Cost?

Looking for Facebook marketing packages in India? RankON Technologies is one of the leading Facebook Marketing Companies in India. We offer three different Facebook Marketing Packages exclusively designed to help our clients reach their marketing goals with our Facebook Advertising Campaigns.

The average monthly cost for RankON Facebook Marketing Packages is 10,000 INR to 25,000 INR Per Month. Continue reading to know how much do Facebook ads cost in India.

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How Much Do Facebook Ads Cost in India?

In India, You Can Start Advertising On Facebook With A Minimum Daily Budget Of $1 / Day. Average CPC For Link Clicks Costs Rs. 0.52 To Rs. 2.3. The average Cost Per 1000 Impressions Is Rs. 9.3 Approx.

Our Facebook advertising specialists create an effective and goal-oriented Facebook advertising campaign to target potential customers based on preferred locations, interests, age, gender and the type of business.

We also create an organic Facebook marketing strategy and design high-quality and catchy Facebook posts to increase engagement on the Facebook page.

When you partner with RankON Technologies for your Facebook promotion services, no matter which sort of business you run you’ll receive the best Facebook promotion strategy that is centred on your brand. Our Facebook marketing packages are very affordable and made for all types of businesses.

Facebook Marketing Packages

Factors That Determine The Facebook Ads Cost

The next thing you need to know is the factors that determine the actual cost you spend on Facebook ads. Though there can be a lot of factors that may help ascertain these costs, here are the 4 most important variables that have the most prominent role to say.

TARGET AUDIENCE

The type of audience you choose to target makes a big impact on the Facebook advertising cost. The audience can be defined as a specific section of people whom you think are more likely to buy your products or services.

FACEBOOK AD OBJECTIVES

Facebook ad objectives are important to consider when creating an ad campaign. Different objectives will lead to different results, so it's important to choose the right one for your business.

FACEBOOK AD CAMPAIGN OBJECTIVE

It is interesting to know that there is a total of 11 ad objectives to choose from when you advertise on Facebook. These objectives are placed under three major categories – AWARENESS, CONSIDERATION, and CONVERSIONS.

FACEBOOK AD BIDDING STRATEGY

The bidding of your ad has a role to play in the determination of Facebook Ads costs. There are several bidding approaches available for you to choose from.

Factors That Affect Facebook Advertising Budget

Your Facebook advertising budget is an essential part of your Facebook ad campaign. You can consider your Facebook advertising budget as the base of everything you do to promote your business on Facebook.

Whether you choose a big budget or a trivial one, it has the potential to put an impact on several things like your bid, ad output, and even the overall Facebook advertising campaign.

Let’s take this example for a better understanding of how it works. If your firm has decided to launch a Facebook ad campaign with a $200 per month, you can define an optimum bid of $2 per click.

However, if the usual CPC is $1.97, it means that you don’t make a competitive bid and it may incur a lesser number of clicks and impressions on the ad.

In general, a larger ad budget means you enjoy more flexibility with your ad but this doesn’t mean that you can do wonders with a smaller ad budget.

While a bigger amount spent provides your business with high levels of flexibility, you can still make a small budget work for your company.

So, always choose an experienced social media marketing agency that knows how to manage your Facebook ad spending smartly to reap the best outcomes.

  • Ad Position

When it comes to advertising on Facebook, there are primarily 8 spots for your ads to come up:

  • Instagram Feeds
  • Facebook Newsfeed
  • Facebook Marketplace
  • Facebook Video Feeds
  • Facebook Right-side Sponsored Section
  • Instagram Explore Section
  • Messenger Inbox Feed
  • Stories Feed Section for Facebook, Instagram, and Messenger

There are basically two options available under Facebook ad placements tab in Facebook. Manually choose the place where you want to place the ad or let Facebook do it on its own to get the best outcomes.

  • Facebook Ad Quality

The overall quality and significance of your ad also have a say in the advertising cost you spend on Facebook. For example, if your ads are extremely relevant and garner better engagement, you would have to spend less on them.

The relevant and engagement score of your Facebook can be rated between 1 and 10. A rank of 10 means your ad is perfectly relevant where 1 denotes the poorest ad relevance.
If you look forward to getting the most of your ad spend on the social media platform, it’s necessary for you to design ads that have superior relevance and engagement ratings. To do this, make a habit of checking your ad’s relevance and engagement score daily.

  • Season

It is important to note that Facebook advertising costs also get affected by the time when you feature your ads. For example, if you choose to launch your ad campaign during high-traffic seasons like festivals, New Year, and other major occasions, you are likely to spend more on advertising than promoting your business during the non-peak season.

During the peak season, bids remain aggressive and ad budgets go higher, which increases the cost of Facebook advertising. Though the cost of advertising goes up, you also get better chances of achieving your ad objective due to increased traffic. A good ad strategy to swell up your ad spending to get higher traction on your ads on Facebook.

  • Industry

Eventually, it is the type of industry you are dealing in that makes an impact on the advertising cost you spend on Facebook.

Though the typical cost of Facebook ads is stood at $0.97 per click, you can discover more about the anticipated Facebook advertising costs by exploring the average price of Facebook ads for various industrial sectors.

Having this kind of information is extremely crucial as it would help you make a precise estimate of Facebook advertising costs.

Given your industry type, the advertising system can provide a low-cost option to help you achieve your ad objective. The sample objectives could be raising brand awareness, driving conversions, fuelling engagements and leads, etc.

However, it is always a great idea to remain aware of average ad costs for each industry type. This would help you prepare an advertising strategy around the same.

  • Why You Should Be Advertising on Facebook?

Undoubtedly, Facebook is the most eminent social media platform with approximately 2.93 billion end users. It is estimated that approximately 6 new accounts are made on Facebook every second. Besides being the most popular social media platform, it offers the most favorable ground for advertising.

You may use Facebook Advertising Services if you want to empower the following aspects of your business:-

  • You’ve seen competitors’ advertisements on Facebook.
  • You want to spot the target audience at lesser Facebook Ad Costs.
  • You want to gain more exposure for your business.
  • You’re looking to increase organic traffic from Facebook referrals.
  • You’re looking to expand your online marketing campaign with minor Facebook Costs.

Hire RankON Technologies! One of The Most Rated Facebook Marketing Companies in India

You wonder why Facebook ads leave a warming impression on business owners. Let’s have a gander at some of the reasons:

  • Facebook ads don’t burn holes in their pocket.
  • Facebook ads bring results
  • Facebook holds a major proportion of your target audience.
  • Facebook offers retargeting options.
  • Facebook offers useful analytics.
  • A custom CTA button can be added to Facebook ads.

Do Facebook Ads Really Work?

RankON Technologies believes that every business has unique business requirements that’s why we create custom social media marketing strategies for every business type. Some businesses prefer advertising to people whereas others prefer advertising to business. For this, the business owners have to bear different Facebook Ads pricing for different purposes.

The average click on a Facebook ad costs around is about $1.5 to $2.0. This would result in the cost of 1000 impressions to about $5-$7. Apart from this, the average cost per click rates for advertising to people and advertising to business is:-

For B2C: Approximately $.51-2.26 CPC
For B2B: Approximately $2.52 CPC

It is clear from the above stats that CPC for Facebook advertising isn’t much high. But if you set up your campaigns right, then only your campaigns will drive high-quality clicks which are beneficial for your business. On the other side, It doesn’t matter how much money you spend on Facebook advertising if your campaigns are of low quality your business will starve for conversions. Always discuss with your Facebook marketing company to know the Facebook marketing packages they have and choose wisely so you can get better results.

Facebook Ads Cost for B2B and B2C Businesses?

As said earlier, Facebook Ads are the most crucial element of Facebook Marketing. The average conversion rate across all industries is 9.21%.

Average Conversion Rate for B2C Business: 9-10%
Average Conversion Rate For B2B Business: 10.53%

From the above given Facebook advertising cost, we can say that Facebook advertising is the cheapest form of advertising. Therefore it doesn’t make sense to invest money in radio ads, television commercials, billboards, and other traditional media for advertising.

Apart from this, with such insignificant Facebook ads cost, you can target a huge audiences and get immediate results.

How Much Do Our Facebook Marketing Plans Will Cost You?

If you have understood the cost to run Facebook ads for your business then you can check how much do our Facebook ads management packages will cost you. We have three fixed price Facebook management and advertising packages to help you manage your business organic and advertising strategy.

What Is Included In Our Facebook Ads Pricing Packages?

RankON Technologies offers exclusive features in its Facebook Advertising Packages. We have a result-oriented approach that makes us the best Facebook Marketing Service Provider in India. Given below is our modus-operandi for Facebook Advertising that helps the business of our customers reach heights.

Our Facebook Marketing Packages Include

Facebook Ad Design

Customized Facebook Advertising Strategy

Facebook Ad Copy Writing

Facebook Ads Audience Targeting

Unique Facebook Ad Content

Facebook Marketing Packages

Frequently Asked Questions About Facebook Advertising Packages

RankON Technologies Facebook Marketing Packages may cost anywhere between 140 USD to 385 USD Per month, whereas in Indian Currency it accounts from 10,000 INR to 28,000 INR plus 18% GST. Small business owners may start with a small package of 140 USD, mid-size businesses can consider going with a Facebook Marketing Package worth 250 USD, whereas the package of USD 385 can be viable for giant businesses or e-commerce businesses.

There are many reasons why Facebook is best for marketing purposes. First of all, it has a big audience base and easily lets businesses connect with their targeted audience. Secondly, it offers a big spectrum of Facebook Ads formats letting businesses traverse their message effectively, and thirdly it offers a playground to businesses where they don’t just connect to their targeted audience but also lets them measure the ups and downs.

All you need to do to get started with Facebook Marketing is to contact a professional, reputed, certified, and experienced Facebook Marketing Company. With the right Facebook Marketing Company by your side, you can expect to gain better results.

Instagram Marketing is the process of promoting a business on the Free Instagram App. This includes publishing quality content either through generalized content or sponsored posts to reach and influence a bigger audience base.

Facebook Marketing is free if you do it organically. However, If you run Facebook ads you will need to pay for it.  Although a Facebook Business Page is required for both cases.

Advertising on Facebook is 100% worth it. It helps to reach the targeted audience, generate new leads, and gain more conversions.

A lot of things come under social media marketing which includes the posting of text, images, video, and other types of content that drives audience attention.

You can organically promote your Facebook page by making a Facebook Business Page. From that page, you can promote your business by posting high-quality images and videos, hosting contests and promotions, using Facebook stories and conducting live sessions, sharing customer feedback, and more.

Facebook Marketing is cheap. It lets you run ads at a low cost and reach a broader audience base easily. Moreover, it gives the liberty to businesses to run ads according to their budget.

If your chosen Facebook advertising model is CPM (Cost Per Impressions), the average cost per 1000 impressions is $7.19. It simply means that you would have to spend this amount to get 1000 impressions on your Facebook ad.

This type of cost comes under the purview of the Cost Per Engagement (CPE) model. So, the cost of getting a single like on your Facebook ad would be $0.194.

Several factors are known to affect the overall cost you spend on promoting your products or services on Facebook.

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